Agility in Action
for Modern Marketing Teams
We’re Here To
Empower Marketing Teams to be Agile
MKTagile helps marketing teams master agile methodologies, enabling them to plan smartly, execute efficiently, deliver on time, and pivot quickly when needed.
Make Agile Comprehensive and Streamlined for Marketers
Our program encompasses every key area: campaign planning, testing, execution, data review, and optimization, ensuring your marketing efforts remain on track and effective.
Visibility for Leaders, Clarity for Teams
Our agile approach gives leaders visibility into workloads and performance while empowering teams with clarity and autonomy—keeping everyone aligned, engaged, and on track to hit goals.
Share our expertise
With over 16 years of marketing experience, including 10 years in leadership, this program was crafted to adapt product agile principles specifically for the fast-paced marketing world with our unique PAIR framework.
our services
We work alongside your team to assess real projects, coach stakeholders, mentor marketers through the PAIR framework, and deliver a custom playbook that keeps Agile practices thriving long after we leave.
Agile Marketing Training & Playbooks
Whether you use your own project management tools or our Agile marketing portal, we guide your team through backlog planning, sprint sessions, and standups—ensuring every process runs smoothly to keep marketing moving forward.
Agile Marketing Software & Implementation
If your team needs an Agile refresher or hands-on coaching for new members, our Continuous Improvement Program keeps everyone aligned, confident, and moving forward together.
Continuous Improvement Programs
Agile marketing is a way of working that focuses on delivering work in small, manageable pieces, learning from each step, and adapting quickly based on feedback and results.
Instead of creating one big plan and following it rigidly, Agile teams:
Work in short cycles (we call them sprints)
Collaborate closely across roles
Review and adapt regularly
Focus on value, not just task completion
Agile principles started in software development with the Agile Manifesto in 2001, but now it’s used in marketing, product design, operations, and even education—anywhere teams need flexibility and speed.
WHAT IS AGILE Marketing?
How will it improve your team?
Agile marketing makes teams faster, clearer, and more adaptable. By working in short cycles, we launch campaigns sooner, see results faster, and adjust quickly based on data. Everyone knows the priorities, leaders get real-time visibility, and the whole team works together to deliver better results, faster.
Faster launches – Short cycles get campaigns to market quickly.
Smarter decisions – Test, learn, and adjust based on real data.
Clear priorities – Everyone knows what they are working towards.
More adaptability – Easily pivot with market trends or business needs.
Better teamwork – Break down silos for cross-functional collaboration.
Visible results – Leaders see progress, wins, and roadblocks in real time.
What is PAIR?
PAIR is a simple, agile-inspired framework that we built specifically for marketing teams. It helps you Plan, Assign, Implement, and Review work in short, focused cycles—giving your team the clarity, speed, and flexibility they need to deliver better campaigns, faster.
Why it Works for Marketers
Traditional Agile was built for software; PAIR was built for marketers. It adapts Agile principles, such as short cycles, rapid testing, and continuous improvement, to real-world marketing workflows.
With PAIR, teams:
Stay aligned on goals
Assign tasks clearly
Launch faster
Learn and optimize quickly
The result: a marketing team that’s collaborative, data-driven, and always moving forward.
Secure your spot
Transform your marketing strategy with a free consultation from our experts. Get tailored insights and solutions that break industry norms and elevate your business.
Contact Us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!